Annelise Ly

Associate Professor Annelise Ly

+47 55 95 93 54 / +47 986 71 578
Intercultural communication Professional communication French language and culture Chinese business culture


Annelise LY is Associate Professor at the department of Professional and Intercultural Communication at NHH. Her research interests are within the areas of business communication, intercultural communication and language issues applied to business settings. She is currently part of the Cross-Border Value Creation (CiBiViCi) project at the Centre for Applied Research (SNF) at NHH. Ly has experience both as a researcher (previous position: researcher at SNF) as well as a cross-cultural consultant for companies.

Her studies on email communication in the workplace, perception of communication and cultural differences among colleagues in the workplace, critical intercultural communication, teaching intercultural business communication in business schools and research methodologies have appeared in international journals and in peer-reviewed books. Ly has substantial experience in working across disciplines and cultures and was previously involved in research projects such as FOCUS (Future Oriented Corporate Solutions) at NHH and EURLING at the University of Bergen.

Ly teaches French language and French society at NHH, cross-cultural management, Chinese business culture as well as intercultural communication with a focus on East Asia. Her teaching is interactive and innovative, and together with colleagues, she has developed new methods to teach intercultural communication in a reflexive and critical way. Her course on East Asian culture and communication was elected as a case of “best practice at NHH” in 2014.

Ly is also engaged in science communication, and has several featured articles and interviews in Dagens Næringsliv, Personal og ledelse,, Språkteigen and NRK Hordaland, amongst others. She has also given talks at Litteraturhuset in Bergen and participated in Pecha Kucha and Forsker Grand Prix.

Ly holds a PhD in intercultural communication (2016) from NHH, an International Master in Management (2006) from SKEMA business school (Lille, France), a Master of French from the University of Bergen and a specialisation in teaching French as a foreign language (FLE) (2006) from la Sorbonne University in Paris, France.

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Areas of expertise (Norwegian): 

Interkulturell kommunikasjon, Kina, pragmatikk, kulturforståelse, fransk språk og kultur

Selected publications

Author(s) Title Publisher
Ly, Annelise International internal communication: a transdisciplinary approach 2016
Ly, Annelise Internal e-mail communication in the workplace: Is there an “East-West divide”? Intercultural Pragmatics Volume 13 (1); page 37 - 70; 2016
Ly, Annelise Redéfinir le dirigeant d’entreprise : le retravail de l’ethos collectif dans le discours de remise de diplômes de Faber Argumentation et Analyse du Discours Volume 26 (17 pages); 2021
Ly, Annelise; Spjeldnæs, Ingrid Onarheim Strategies to survive on foreign turf: experience sharing and reflections from two apparent aliens in the field Field Guide to Intercultural Research; page 204 - 215; 2021
Ly, Annelise Réflexions pour repenser le management interculturel Le Langage et l'Homme Volume 2019 (1); page 23 - 34; 2019
Ly, Annelise Making Sense of Communication and Cultural Differences in the Workplace: The Case of Sino-Scandinavian Collaborations Intercultural Communication with China Beyond (Reverse) Essentialism and Culturalism?; page 111 - 131; 2017
Ly, Annelise; Rygg, Kristin Challenges of teaching intercultural business communication in times of turbulence Intercultural Competence in Education: Alternative Approaches for Different Times; page 215 - 236; 2016
Ly, Annelise Getting Access to Language Data in the Workplace: Role Enactment as a Data-Generation Method The Ins and Outs of Business and Professional Discourse Research Reflections on Interacting with the Workplace; page 63 - 80; 2015
Fløttum, Kjersti; Ly, Annelise Le sommet sur le changement climatique de Copenhague en 2009 et les espérances brisées au Parlement européen INTERPRETER L'EVENEMENT. Aspects linguistiques, discursifs et sociétaux; page 155 - 163; 2014
Ly, Annelise Images and roles of the European Union in the climate change debate: A cognitive approach to metaphors in the European Parliament Speaking of Europe. Approaches to complexity in European political discourse; page 151 - 170; 2013
Ly, Annelise A critical discussion of Hofstede’s concept of Power Distance SYNAPS: A Journal of Professional Communication Volume 28; page 51 - 66; 2013
Ly, Annelise Combattre le changement climatique: réflexions sur les métaphores du climat au Parlement européen Signes, discours, sociétés (7); 2011
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Teaching areas

French language and culture, Chinese business culture, East Asian culture and communication, Intercultural communication